Measuring the impact of actions and return on investment is not something that can just be left to the end of the programme. It needs to be built in from the start and tracked each step of the way to allow you to react promptly to new ideas and information.
At THE PURPLE EDGE we work by putting in place appropriate measures for each stage of a programme, tracking results, and driving decisions in real time.
The results can then be fed back into improvements to your plan.
Contact us now to discuss how we can help your business turn strategy into action.
Davinia Skelton, Marketing Manager, Skelton Group Ltd